After years of hype, Disney World’s immersive (and high-priced) Star Wars hotel experience will close later this year.
Star Wars: Galactic Starcruiser debuted in March 2022, mixing elements of a simulated space cruise and live-action role playing into a two-night experience.
The price tag of $6,000 for a family of four, however, appeared to turn off most customers beyond the first wave of “Star Wars” diehards, evidenced by Disney canceling voyages and then introducing steep discounts.
Apparently those moves weren’t enough to save the hotel.
“Star Wars: Galactic Starcruiser is one of our most creative projects ever and has been praised by our guests and recognized for setting a new bar for innovation and immersive entertainment,” Disney said in a statement announcing the hotel’s closure. “This premium, boutique experience gave us the opportunity to try new things on a smaller scale of 100 rooms, and as we prepare for its final voyage, we will take what we’ve learned to create future experiences that can reach more of our guests and fans.”
The final voyages will take place this September.
Located just behind Star Wars: Galaxy’s Edge at Disney’s Hollywood Studios — which had its own struggles in its first year — Galactic Starcruiser was tied to the land’s story and timeline set in the recent sequel trilogy of “Star Wars” films.
Its closure could lead to further changes to the land’s setting or open the Starcruiser buildings up to being repurposed in some fashion for regular theme park guests.